Lead Scoring

Assignments:

1. Write out your first impression of a “hot lead”

2. Write out all of your lead sources and place them in order from hottest to nottest!

3. Determine your behaviors that will increase lead score

4. Determine your behaviors that will decrease lead score

5. Create a strategy for your unqualified and low scoring leads

6. Write out a wake up strategy if you need to revive a cold lead list

7. Are you ready for a CRM that can track your lead score? Get this system going!

 

Videos: (Password- UCEOonly)

Introduction

What makes a hot lead

Source

Behavior

New vs Seasoned

Cold Leads

CRM vs No CRM